According to the National Board for Health and Wellness Coaching (NBHWC), a health coach is “a trained professional who partners with individuals or groups in a client-centered process to facilitate and empower the client to achieve self-determined goals related to health and wellness.”

Health coaches support their clients in making sustainable lifestyle changes by helping them develop their own strengths, resources, and self-efficacy.

They use evidence-based strategies, motivational interviewing techniques, and behavior change theories to foster the client's motivation, commitment, and accountability in achieving their health goals.

Health coaches work collaboratively with clients to address various dimensions of health, including physical, emotional, social, occupational, and spiritual well-being, and they adhere to ethical standards and guidelines in their practice.